New ‘MacBook’ rumor sounds like Apple’s taking the iPad approach – 9to5Mac

🔍 Summary:

Apple is reportedly developing a new, more affordable MacBook, expected to launch within the next 6-9 months, with a price range of $699-799. This device appears to be a strategic move to expand Apple’s Mac lineup, similar to how the company diversified its iPad offerings. The rumored MacBook will feature a 13-inch display, comparable to the MacBook Air, and will be powered by the A18 Pro chip, already used in iPhones. This model is not aimed at those seeking the most advanced technology but rather at increasing accessibility and providing more options for consumers. The introduction of a cheaper MacBook could attract a broader audience to Apple’s laptops, much like the iPad has successfully done in the tablet market. This approach could help Apple compete more effectively against PCs, which often have lower starting prices.

📌 Source: https://9to5mac.com/2025/07/01/new-macbook-rumor-sounds-like-apples-taking-the-ipad-approach/