People Can’t Get Enough of TVs That Look Like Picture Frames – Gizmodo

🔍 Summary:

Hisense is expanding its range of discreet, large-screen TVs with new 75-inch and 85-inch Canvas TV models, catering to those who prefer their TVs to blend into their home decor rather than stand out. These new models, priced at $2,500 and $4,000 respectively, feature a 4K QLED display with anti-glare, matte screens and come with magnetically-attached bezels in various faux-wood finishes. They also support Art Mode, allowing the display of curated artwork or personal photography, similar to Samsung’s Frame TV which also offers a subscription-based Art Store for displaying famous artworks.

Samsung, a pioneer in this niche with its Frame TV, has seen significant success, selling over 1 million units in 2021 alone. In response to growing competition from brands like Hisense and TCL, Samsung has started offering significant discounts on its Frame TVs, with prices now ranging from $1,100 to $2,500 on sale, depending on the size.

The trend towards TVs that double as home decor pieces is growing, with TCL also entering the market with its NXTVision frame TVs. This move towards more aesthetically pleasing TVs that don’t dominate the living space is also influencing the pricing strategies of traditional flat-screen TVs, potentially making them more affordable as more consumers opt for these innovative designs.

📌 Source: https://gizmodo.com/tvs-that-look-like-picture-frames-are-getting-more-popular-and-cheaper-2000580502